McDonald’s lancia il nuovo McCrunchy Bread™ con Nutella®. Firma la campagna Leo Burnett, pianifica OMD.
A company in which anyone is afraid to speak up, to differ, to be daring and original, is closing the coffin door on itself.
McDelivery™ torna in TV: prosegue la campagna integrata firmata Leo Burnett.
Collective solutions to problems start with individual human beings and individual efforts.
La nuova campagna Global Clearblue fa luce sulla difficoltà di mettere alla luce. Firma Leo Burnett Milano.
The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself.
JEEP® e Leo Burnett Torino annunciano la nuova Gamma Jeep 4xe.
Our business is ideas. They grow and flourish best in an atmosphere of congenial collaboration.
Con Olitalia friggere diventa una favola. Parola di Leo Burnett
A really good creative person is more interested in earnestness than in glibness and takes more satisfaction out of converting people than in ‘wowing’ them.
Leo Burnett firma la comunicazione della terza edizione di My Selection, la linea di hamburger premium di McDonald’s. Pianifica OMD
If you’re not fertile and imaginative and full of wonder and curiosity, I urge you to stay away from advertising.